TikTok: A Retrospective

Presented by by:Larm

In 2019, a peculiar country-rap song called “Old Town Road” reached the top of the Billboard charts, alerting the music world to the power of a Chinese social media app called TikTok. In the years since, the platform has become inescapable. It has upended every aspect of the music industry: songwriting, marketing, artist development, and more.

In this panel, Pitchfork’s Cat Zhang and other music industry members will dive into the varied impact and legacy of TikTok over the past few years, while also looking ahead to how the platform might change culture in the future.

The panel consists of:

Kristin Robinson (Journalist, Billboard)

Linn Westerberg (Director of Music Distribution, Epidemic Sound)

Moderated by Cat Zhang (Associate Editor, Pitchfork)