The State of: Festivals

Presented by by:Larm

2022 sees the return of large-scale festivals after a two-year hiatus. Alongside social media comments and shouts of “Finally!”, we see some reports of slow ticket sales and a wary audience.

What has changed since 2019-2020? Who constitutes today’s audience? We also see a growing trend where multinational corporations partner up with, or outright purchase, big-scale festivals. What are the ramifications? How about those who are still indie – will they make it in a highly competitive field that is still coming to grips with the pandemic and affected by war and inflation.

Panelists:
Birgitte Mandelid (Head of Programming and Marketing, Øya Festival)
Maiju Talvisto (Head of Artist Relations, Flow Festival)
César Andión (Andalucia Music Forum / Mad Cool Pro)

Moderated by Lisa Blanning (Editor & Writer)

This panel follows The State of: Live at the same venue, starting at 1PM.